Media Quality Control or “QC” is the essential process of ensuring media files align with their intended use. Professional media companies rely on QC to confirm that files meet their workflow standards and specifications, spanning from basic format checks like .mov with ProRes or .mp4 with h.264 to rigorous verifications ensuring compliance with government regulations, such as audio levels or captioning.

 

Pre-delivery file testing reveals compliance issues. A thorough QC process identifies errors, providing a chance to rectify them before delivery, saving time and money.

Content creators must QC content before sending it to certain platforms or broadcast networks, as non-compliant content risks rejection. 

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The need for QC has surged due to diverse delivery requirements, regulations, and file types. The linear supply chain has evolved, resulting in more file variations and higher error risk.

 

Growing delivery complexities rule out a one-size-fits-all media file. New file standards like LKFS demand compliance.

 

Each stage in the media supply chain has specific requirements. Redelivering content is costly and time-consuming. For instance, TV stations rejecting non-compliant files may charge fees. A QC process avoids such issues, saving time and money and upholding your brand's reputation. 

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